GCCA Webinar: Challenges and Opportunities for Technology in China

China’s economy has grown dramatically during the past decade as the consumption of cold chain products such as fresh meats, aquatic products, frozen food, fruits, vegetables, and dairy products, matured. Not only is China one of the biggest agricultural countries in the world, the rise of an affluent middle class, open trade policies, and the improvement of cold chain infrastructure is resulting in a rapid increase in imported perishable food items. However, there is still a need for improved best practices and technologies to take the next step in modernizing.

Join GCCA for a webinar on Wednesday, September 20, 2017 at 2:00 p.m. ET to hear an update on cold chain standards in China. Be a part of the conversation as GCCA Vice President of International Programs Richard Tracy and McLarty Associates Director, Food & Agriculture Sector Eric Trachtenberg share a GAP analysis of the China market. Gauge if your company has technologies that you would like to see added to a list of solutions that would be viable for China.


September 20, 2017
2:00 pm - 3:00 pm